Follow
Sangwoo Shin
Sangwoo Shin
Solbridge International School of Business
Verified email at solbridge.ac.kr
Title
Cited by
Cited by
Year
Disentangling preferences and learning in brand choice models
S Shin, S Misra, D Horsky
Marketing Science 31 (1), 115-137, 2012
882012
Disentangling preferences, inertia and learning in brand choice models
S Shin, S Misra, D Horsky
Discussion paper, University of Rochester, 2007
112007
Disentangling preferences, inertia and learning in brand choice models
S Shin
University of Rochester. William E. Simon Graduate School of Business …, 2008
62008
Estimation of Individual Level Multi-Attribute Utility from Ordered Paired Preference Comparisons
D Horsky, P Nelson, S Shin
2010
The system can't perform the operation now. Try again later.
Articles 1–4