Twitter power: Tweets as electronic word of mouth BJ Jansen, M Zhang, K Sobel, A Chowdhury Journal of the American Society for Information Science and Technology 60 …, 2009 | 3783 | 2009 |
Micro-blogging as online word of mouth branding BJ Jansen, M Zhang, K Sobel, A Chowdhury Proceedings of the Annual SIGCHI Conference Extended Abstracts on Human …, 2009 | 294 | 2009 |
Business engagement on Twitter: A path analysis M Zhang, BJ Jansen, A Chowdhury Electronic Markets 21 (3), 161-175, 2011 | 268 | 2011 |
Brand and its effect on user perception of search engine performance BJ Jansen, M Zhang, CD Schultz Journal of the American Society for Information Science and Technology 60 (8 …, 2009 | 82 | 2009 |
The brand effect of key phrases and advertisements in sponsored search BJ Jansen, K Sobel, M Zhang International Journal of Electronic Commerce 16 (1), 77-106, 2011 | 76 | 2011 |
Patterns and transitions of query reformulation during web searching BJ Jansen, M Zhang, A Spink International Journal of Web Information Systems 3 (4), 328-340, 2007 | 59 | 2007 |
The effect of brand awareness on the evaluation of search engine results BJ Jansen, M Zhang, Y Zhang Proceedings of the Annual SIGCHI Conference Extended Abstracts on Human …, 2007 | 41 | 2007 |
Influences of mood on information seeking behavior M Zhang, BJ Jansen Proceedings of the Annual SIGCHI Conference Extended Abstracts on Human …, 2009 | 22 | 2009 |
Wrapper: An application for evaluating exploratory searching outside of the lab BJ Jansen, R Ramadoss, M Zhang, N Zang Workshop on Evaluating Exploratory Search Systems at the Annual …, 2006 | 20 | 2006 |
Brand awareness and the evaluation of search results BJ Jansen, M Zhang, Y Zhang Proceedings of the International Conference on World Wide Web, 1139-1140, 2007 | 16 | 2007 |
Information Searching Tactics of Web Searchers M Zhang, BJ Jansen, A Spink Proceedings of the American Society for Information Science and Technology …, 2006 | 13 | 2006 |
To what degree can log data profile a web searcher? B Jansen, M Zhang, D Booth, D Park, Y Zhang, A Kathuria, P Bonner Proceedings of the American society for information science and technology …, 2009 | 8 | 2009 |
Using action-object pairs as a conceptual framework for transaction log analysis M Zhang, BJ Jansen Handbook of research on Web log analysis, 414-433, 2008 | 8 | 2008 |
The brand effect of queries and advertisements in keyword advertising BJ Jansen, K Sobel, M Zhang International Journal of Electronic Commerce 16 (1), 77-106, 2011 | 3 | 2011 |
Brands all a twitter: The influences of Twitter on brands and consumers M Zhang The Pennsylvania State University, 2010 | 2 | 2010 |
American Society for Information Science and Technology BJ Jansen, M Zhang, K Sobel, A Chowdury American Society for Information Science and Technology 60, 2170-188, 2009 | 2 | 2009 |
The Effect of Brand on the Evaluation of IT System Performance BJ Jansen, M Zhang, CD Schultz Proceedings of the Annual Conference of the Southern Association for …, 2008 | | 2008 |