| Impact of perceived risk on consumers technology acceptance in online grocery adoption amid covid-19 pandemic S Habib, NN Hamadneh Sustainability 13 (18), 10221, 2021 | 77 | 2021 |
| The relationship between digital marketing, customer engagement, and purchase intention via OTT platforms S Habib, NN Hamadneh, A Hassan Journal of Mathematics 2022, 2022 | 37 | 2022 |
| Influence of electronic word of mouth (Ewom) and relationship marketing on brand resonance: A mediation analysis S Habib, NN Hamadneh, MA Khan Sustainability 13 (12), 6833, 2021 | 27 | 2021 |
| Mobile advertising and its impact on message acceptance and purchase Intention MS Salem, S Althuwaini, S Habib Journal of business and retail management research 12 (3), 2018 | 24 | 2018 |
| Computation Analysis of Brand Experience Dimensions: Indian Online Food Delivery Platforms. S Habib, NN Hamadneh, R Masa˘deh Computers, Materials & Continua 67 (1), 2021 | 18 | 2021 |
| Students˘ perception towards new face of education during this unprecedented phase of COVID-19 outbreak: An empirical study of higher educational institutions in Saudi Arabia M Asif, MA Khan, S Habib European Journal of Investigation in Health, Psychology and Education 12 (7 …, 2022 | 16 | 2022 |
| Internet banking in India consumer concerns and bank marketing strategies S Habib Research Journal of Management Sciences …, 2012 | 14 | 2012 |
| Modeling advertising practices for product involvement and consumer impulsivity in branded apparel: a case study of Indian consumers S Habib, NN Hamadneh, A Alsubie Sustainability 13 (4), 2309, 2021 | 13 | 2021 |
| Mobile assisted language learning: Evaluation of accessibility, adoption, and perceived outcome among students of higher education S Habib, A Haider, SSM Suleman, S Akmal, MA Khan Electronics 11 (7), 1113, 2022 | 12 | 2022 |
| Gender Sensitivity in Accessing Healthcare Services: Evidence from Saudi Arabia S Habib, MA Khan, NN Hamadneh Sustainability 14 (22), 14690, 2022 | 6 | 2022 |
| Mediating Role of Customer Experience in Social Media Marketing and Purchase Intention: A Case Study S Habib Scientific Journal of King Faisal University, Saudi Arabia (Humanities and …, 2020 | 5 | 2020 |
| Student Adoption of E-Learning in Higher Education Institutions in Saudi Arabia: Opportunities and Challenges A Hasan, S Habib, KM Arshad, N Hamadneh International Journal of Information and Communication Technology Education …, 2023 | 3 | 2023 |
| Examining the drivers and barriers to adoption of e-government services in Saudi Arabia A Hasan, AA Alenazy, S Habib, S Husain Journal of Innovative Digital Transformation, 2024 | | 2024 |
| Online Trust Determinants, Consumer Perception, and Purchase Intent in Saudi E-Commerce: Exploring Determinants and Evidence M Helmi, S Alharthi, H Sufyan Scientific Journal of King Faisal University ( Humanities and Management …, 2024 | | 2024 |
| Teachers' readiness and usage of online teaching practicesin the Kingdom of Saudi Arabia: An empirical investigation MA Husain, S. ., Ali, M. A. ., Saifi, M. A. ., Habib, S. ., & Khan Journal of Education and e-Learning Research 10 (4), 855-867, 2023 | | 2023 |
| Impact of Social Media Marketing on Brand Loyalty in Lifestyle Category Products: Mediating Role of Customer Experience S Habib Journal of Administrative Sciences, King Saud University, Saudi Arabia 30 (2 …, 2022 | | 2022 |
| Factors Affecting Mobile Application Payment Adoption: Use of UTAUT Model in the Indian Context S Habib Journal of Administrative Sciences, King Saud University, Saudi Arabia 30 (1 …, 2022 | | 2022 |
| SOCIAL MEDIA MARKETING AND CONSUMER PURCHASE INTENTION OF LIFESTYLE CATEGORY PRODUCTS IN INDIA S Habib Journal of Social Sciences, Umm Alqura University, Saudi Arabia 13 (2), 36, 2021 | | 2021 |
| Factors Influencing Impulsive buying behaviour: A case of Indian Consumers S Habib International Journal of Business Management and Leadership. 2 (1), 6, 2011 | | 2011 |
| Executive Insights: Real Differences between Local and International Brands: Strategic Implications for international Marketers S Habib International Review of Business and Finance 2 (2), 14, 2010 | | 2010 |
