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Kyriakos Riskos
Kyriakos Riskos
Lecturer in Marketing, Department of Media and Communication, Erasmus University Rotterdam
Verified email at eshcc.eur.nl - Homepage
Title
Cited by
Cited by
Year
Ecolabels and the attitude–behavior relationship towards green product purchase: A multiple mediation model
K Riskos, P Dekoulou, N Mylonas, G Tsourvakas
Sustainability 13 (12), 6867, 2021
692021
The influence of entertainment, utility and pass time on consumer brand engagement for news media brands: A mediation model
K Riskos, L Hatzithomas, P Dekoulou, G Tsourvakas
Journal of Media Business Studies 19 (1), 1-28, 2022
382022
What features of green products packaging are more eye catching? An eye-tracking exploratory study about organic agricultural products
C Georgakarakou, K Riskos, G Tsourvakas, I Yfantidou
International Journal of Technology Marketing 14 (2), 93-124, 2020
212020
Ecolabels and the attitude-behavior relationship towards green product purchase: A multiple mediation model. Sustainability, 13 (12), 6867
K Riskos, P Dekoulou, N Mylonas, G Tsourvakas
152021
Emergent success factors for entrepreneurial E-media companies
G Tsourvakas, K Riskos
Journal of Entrepreneurship and Innovation in Emerging Economies 4 (2), 101-120, 2018
142018
Corporate Facebook posts in the UK and Greece: a content analysis
K Riskos, L Hatzithomas, C Boutsouki, Y Zotos
International Journal of Internet Marketing and Advertising 11 (3), 233-251, 2017
122017
User interactivity in online newspapers: Exploring the relationship between content features and user response
K Riskos, P Dekoulou, G Tsourvakas
Newspaper Research Journal 40 (2), 155-176, 2019
102019
Advertising message strategy analysis for award-winning digital ads
I Yfantidou, K Riskos, G Tsourvakas
International Journal of Technology Marketing 12 (4), 340-355, 2017
102017
Designing the tourist journey for the advancement of sustainable tourist practices
G Fragidis, K Riskos, I Kotzaivazoglou
Sustainability 14 (15), 9778, 2022
82022
NeuMa-the absolute Neuromarketing dataset en route to an holistic understanding of consumer behaviour
K Georgiadis, FP Kalaganis, K Riskos, E Matta, VP Oikonomou, ...
Scientific Data 10 (1), 508, 2023
42023
The impact of nostalgic corporate storytelling on brand heritage: A multiple mediation model.
K Riskos, PE Dekoulou, L Hatzithomas, I Kotzaivazoglou
International Journal of Business Science & Applied Management 17 (2), 2022
42022
Contemporary Environmental CSR Strategies in the Banking Sector: The Case of Piraeus Bank
K Riskos, P Dekoulou, G Tsourvakas
Cases on Corporate Social Responsibility and Contemporary Issues in …, 2019
42019
Contemporary environmental CSR strategies in the banking sector: The case of piraeus bank
K Riskos, P Dekoulou, G Tsourvakas
Research Anthology on Business Continuity and Navigating Times of Crisis …, 2022
22022
Ecolabels and the Attitude–Behavior Relationship towards Green Product Purchase: A Multiple Mediation Model. Sustainability 2021, 13, 6867
K Riskos, P Dekoulou, N Mylonas, G Tsourvakas
s Note: MDPI stays neutral with regard to jurisdictional claims in published …, 2021
22021
Hedonic and eudaimonic entertainment as facilitators of consumer brand engagement: a multiple mediation model for Netflix
K Riskos, P Dekoulou, L Hatzithomas, I Papasolomou
EuroMed Journal of Business, 2024
2024
Can Eye Trackers and EEG Be Used by Small-Medium Marketing and Advertising Agencies? A Qualitative Study
I Yfantidou, K Riskos, G Tsourvakas
Digital Marketing & eCommerce Conference, 164-170, 2022
2022
The impact of green agricultural product packaging features on consumers’ reactions and buying behaviors: An eye-tracking exploratory study
G Tsourvakas, C Georgakarakou, K Riskos, I Yfantidou
7th International Conference on Contemporary Marketing Issues Conference …, 2019
2019
Media consumption in news sites: Exploring motives for consumer brand engagement
K Riskos, P Dekoulou, L Hatzithomas, G Tsourvakas
2019 European Media Management Association Conference, 2019
2019
User Interactivity on Online Newspapers: Exploring the Relationship Between Type of Content and User Comments
K Riskos, P Dekoulou, G Tsourvakas
2018 World Media Economics and Management Conference, 2018
2018
Corporate Facebook Posts in the UK and Greece
K Riskos, L Hatzithomas, C Boutsouki, Y Zotos
International Journal of Internet Marketing and Advertising, 2017
2017
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