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Adelle Xue Yang
Adelle Xue Yang
Assistant Professor of Marketing, National University of Singapore
Verified email at nus.edu.sg - Homepage
Title
Cited by
Cited by
Year
Idleness aversion and the need for justifiable busyness
CK Hsee, AX Yang, L Wang
Psychological Science 21 (7), 926-930, 2010
1952010
The smile-seeking hypothesis: How immediate affective reactions motivate and reward gift giving
AX Yang, O Urminsky
Psychological Science 29 (8), 1221-1233, 2018
532018
The foresight effect: Local optimism motivates consistency and local pessimism motivates variety
AX Yang, O Urminsky
Journal of Consumer Research 42 (3), 361-377, 2015
522015
Idleness versus busyness
AX Yang, CK Hsee
Current opinion in Psychology 26, 15-18, 2019
362019
Eager to help yet reluctant to give: How pro-social effort and pro-social choices diverge
AX Yang, CK Hsee, O Urminsky
Available at SSRN 2733331, 2014
33*2014
The supremacy of singular subjectivity: Improving decision quality by removing objective specifications and direct comparisons
AX Yang, CK Hsee, Y Liu, L Zhang
Journal of Consumer Psychology 21 (4), 393-404, 2011
232011
Obligatory Publicity Increases Charitable Acts
AX Yang, CK Hsee
Journal of Consumer Research 48 (5), 839-857, 2022
212022
The AB identification survey: Identifying absolute versus relative determinants of happiness
AX Yang, CK Hsee, X Zheng
Journal of Happiness Studies 13, 729-744, 2012
192012
“Remember me, will you?”: Overusing material gifts for interpersonal memory management
AX Yang, M Koo, J Hwang
Journal of Consumer Psychology 32 (4), 615-633, 2022
112022
Smile-seeking givers and value-seeking recipients: Why gift choices and recipient preferences diverge
AX Yang, O Urminsky
Available at SSRN 2733341, 2015
102015
The Agent's Impatience: A Self–Other Decision Model of Intertemporal Choices
AX Yang, O Urminsky
Journal of Marketing Research 61 (3), 552-570, 2024
32024
Grandfather clause and customer loyalty: Evidence from a quasi-experiment
X Zhang, TQ Phan, AX Yang
Available at SSRN 3347586, 2019
22019
Promoting Conspicuous Generosity: Justifying the “Brag” By Removing the Choice
A Yang, C Hsee
ACR North American Advances, 2017
12017
Sooner Rather Than Later? the Implications of Delay on Enjoyment and Consumption
M Zhao
ACR North American Advances, 2012
12012
Outcome neglect: How guessing heuristics supersede expected value
O Urminsky, A Yang
ACR North American Advances, 2012
12012
Framing affects postdecision preferences through self-preference inferences (and probably not dissonance).
AX Yang, J Teow
Journal of Experimental Psychology: General, 2024
2024
AI-Automated Sales: The Curse of “Single-Minded” Profit Pursuits
A Yang, Y Gu, S Chen
Available at SSRN 4338304, 2023
2023
Rejecting over Choosing: The Unknown Strengths of the Reject Frame
AX Yang
Advances in Consumer Research 48, 1160-1164, 2020
2020
Giver's Impatience: A Self-Other Decision Model of Intertemporal Choices
A Yang, O Urminsky
Available at SSRN 3448191, 2019
2019
New Paradigms in Myopic Choice
AX Yang
Advances in Consumer Research 46, 258-263, 2018
2018
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