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Alain d'Astous
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Compulsive buying: Concept and measurement
G Valence, A d'Astous, L Fortier
Journal of consumer policy 11 (4), 419-433, 1988
8301988
A study of factors affecting consumer evaluations and memory of product placements in movies
A d'Astous, F Chartier
Journal of Current Issues & Research in Advertising 22 (2), 31-40, 2000
6452000
An inquiry into the compulsive side of" normal" consumers
A d'Astous
J. Consumer Pol'y 13, 15, 1990
5581990
Consumer evaluations of sponsorship programmes
P Bitz
European Journal of Marketing 29 (12), 6-22, 1995
5131995
Consumer reactions to product placement strategies in television sponsorship
A d’Astous, N Seguin
European journal of Marketing 33 (9/10), 896-910, 1999
4681999
Irritating aspects of the shopping environment
A d'Astous
Journal of Business Research 49 (2), 149-156, 2000
4652000
Antecedents, moderators and dimensions of country‐of‐origin evaluations
SA Ahmed, A d'Astous
International Marketing Review 25 (1), 75-106, 2008
4062008
Positioning countries on personality dimensions: Scale development and implications for country marketing
A d'Astous, L Boujbel
Journal of Business Research 60 (3), 231-239, 2007
3952007
A scale for measuring store personality
A d'Astous, M Levesque
Psychology & Marketing 20 (5), 455-469, 2003
3752003
Country-of-origin and brand effects: a multi-dimensional and multi-attribute study
SA Ahmed, A d'Astous
Journal of International Consumer Marketing 9 (2), 93-115, 1996
3481996
Compulsive buying tendencies of adolescent consumers.
A d'Astous, J Maltais, C Roberge
Advances in consumer research 17 (1), 1990
3481990
Music piracy on the web–how effective are anti-piracy arguments? Evidence from the theory of planned behaviour
A d’Astous, F Colbert, D Montpetit
Journal of Consumer Policy 28 (3), 289-310, 2005
3342005
Comparison of country of origin effects on household andorganizational buyers′ product perceptions
SA Ahmed, A d′ Astous
European Journal of Marketing 29 (3), 35-51, 1995
3171995
The importance of country images in the formation of consumer product perceptions
A d’Astous, SA Ahmed
International Marketing Review 16 (2), 108-126, 1999
3051999
Consumer evaluations of brand imitations
A d’Astous, E Gargouri
European Journal of Marketing 35 (1/2), 153-167, 2001
2412001
Understanding consumers’ ethical justifications: A scale for appraising consumers’ reasons for not behaving ethically
A d’Astous, A Legendre
Journal of business ethics 87, 255-268, 2009
2312009
Understanding consumer reactions to premium‐based promotional offers
A d’Astous, I Jacob
European Journal of Marketing 36 (11/12), 1270-1286, 2002
2182002
Cross-national evaluation of made-in concept using multiple cues
SA Ahmed, A d'Astous
European Journal of Marketing 27 (7), 39-52, 1993
2031993
An experimental investigation of factors affecting consumers' perceptions of sales promotions
A d'Astous, V Landreville
European Journal of Marketing 37 (11/12), 1746-1761, 2003
2012003
Perceptions of countries as producers of consumer goods: AT‐shirt study in China
SA Ahmed, A d'Astous
Journal of Fashion Marketing and Management: An International Journal 8 (2 …, 2004
1712004
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