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Tung-Lung  Steven Chang
Tung-Lung Steven Chang
Verified email at liu.edu
Title
Cited by
Cited by
Year
Finding disseminators via electronic word of mouth message for effective marketing communications
T Bao, TS Chang
Decision Support Systems 67, 21-29, 2014
1832014
International diffusion of embodied and disembodied technology: A network analysis approach
HY Shih, TLS Chang
Technological Forecasting and Social Change 76 (6), 821-834, 2009
1072009
Cultivating global experience curve advantage on technology and marketing capabilities
T Chang
International Marketing Review 13 (6), 22-42, 1996
811996
Why Amazon uses both the New York Times Best Seller List and customer reviews: An empirical study of multiplier effects on product sales from multiple earned media
T Bao, TS Chang
Decision Support Systems 67, 1-8, 2014
702014
Competitive Strategies of Taiwanese PC Firms in Their Internationalization Process
T Chang, PD Grub
Journal of Global Marketing 6 (3), 5-28, 1993
701993
A holistic framework of e-business strategy: the case of Haier in China
PP Li, ST Chang
Journal of Global Information Management (JGIM) 12 (2), 44-62, 2004
492004
Formulating adaptive marketing strategies in a global industry
T Chang
International Marketing Review 12 (6), 5-18, 1995
481995
Enhancing corporate reputation for market expansion in China: customer orientation and the mediating effect of product and service quality
TS Chang, W Zhu
Journal of strategic marketing 19 (02), 153-170, 2011
382011
The product and timing effects of eWOM in viral marketing
TT Bao, TS Chang
International Journal of Business 21 (2), 99, 2016
342016
How to succeed in e‐business by taking the Haier Road: Formulating e‐business strategy through network building
T Steven Chang, P Ping Li
Competitiveness Review: An International Business Journal 13 (2), 34-45, 2003
342003
International collaboration of law firms: Modes, motives and advantages
TLS Chang, CM Chuang, WS Jan
Journal of World Business 33 (3), 241-262, 1998
281998
The characteristics and business impact of children¢s electronic word of mouth in marketing communications
T Bao, TS Chang, AJ Kim, SH Moon
International Journal of Advertising 38 (5), 731-759, 2019
162019
The competitive strategies of firms in their internationalization process--the case of Taiwanese firms in the information industry
T Chang
The George Washington University, 1990
141990
The internationalization and capital structure of taiwanese multinationals
C Cheng-Min, C Tung-Lung, PP Li
American Asian Review 17 (4), 51, 1999
61999
The Asian paradox of miracle and debacle: An exploratory study
P Ping Li, T Chang
Asian Financial Crisis Financial, Structural and International Dimensions …, 2001
52001
Timing effects of opinion leader's electronic word of mouth
T Bao, TLS Chang
International Journal of Internet Marketing and Advertising 12 (1), 69-90, 2018
42018
Trade Size and the Cross Section of Stock Returns: Informed versus Noise Traders in the Chinese Growth Enterprise Market.
Z Zhang, TS Chang
International Journal of Business 19 (4), 323, 2014
42014
Entry and marketing strategies of FDI firms in China
TS Chang
2007). Handbook of research on Asian business. Cheltenham: Edward Elgar, 162-81, 2006
42006
Factors Influencing Technology Acquisition Decisions of Recipient Pharmaceutical Firms in Taiwan
CM Chuang, T Chang
American Asian Review 11 (Spring), 88-111, 1993
41993
Exploring the national role and position of international technology diffusion: A technological embeddedness perspective
HC Huang, TH Ke, HY Shih, TLS Chang
Proceedings of PICMET'14 Conference: Portland International Center for …, 2014
12014
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