| Why consumers are not using internet banking: a qualitative study P Gerrard, J Barton Cunningham, JF Devlin Journal of services Marketing 20 (3), 160-168, 2006 | 502 | 2006 |
| A detailed study of financial exclusion in the UK JF Devlin Journal of Consumer Policy 28 (1), 75-108, 2005 | 325 | 2005 |
| Technology and innovation in retail banking distribution JF Devlin International Journal of Bank Marketing 13 (4), 19-25, 1995 | 303 | 1995 |
| Trustworthiness and trust: influences and implications H Sekhon, C Ennew, H Kharouf, J Devlin Journal of marketing management 30 (3-4), 409-430, 2014 | 268 | 2014 |
| Customer knowledge and choice criteria in retail banking JF Devlin Journal of Strategic Marketing 10 (4), 273-290, 2002 | 180 | 2002 |
| The antecedents of service expectations JF Devlin, AL Gwynne, CT Ennew Service Industries Journal 22 (4), 117-152, 2002 | 145 | 2002 |
| An analysis of choice criteria in the home loans market JF Devlin International Journal of Bank Marketing 20 (5), 212-226, 2002 | 137 | 2002 |
| Choice criteria in retail banking: an analysis of trends JF Devlin, P Gerrard Journal of Strategic Marketing 12 (1), 13-27, 2004 | 134 | 2004 |
| A study of customer choice criteria for multiple bank users J Devlin, P Gerrard Journal of Retailing and Consumer services 12 (4), 297-306, 2005 | 122 | 2005 |
| Adding value to service offerings: the case of UK retail financial services JF Devlin European journal of marketing 32 (11/12), 1091-1109, 1998 | 118 | 1998 |
| Organizational positioning in retail financial services JF Devlin, CT Ennew, M Mirza Journal of Marketing Management 11 (1-3), 119-132, 1995 | 114 | 1995 |
| Consumer evaluation and competitive advantage in retail financial services‐A research agenda JF Devlin European Journal of Marketing 35 (5/6), 639-660, 2001 | 108 | 2001 |
| Effects of discount framing in comparative price advertising S McKechnie, J Devlin, C Ennew, A Smith European Journal of Marketing 46 (11/12), 1501-1522, 2012 | 106 | 2012 |
| Brand architecture in services: The example of retail financial services J Devlin Journal of Marketing Management 19 (9-10), 1043-1065, 2003 | 95 | 2003 |
| An analysis of influences on total financial exclusion JF Devlin The Service Industries Journal 29 (8), 1021-1036, 2009 | 88 | 2009 |
| Consumer perceptions of brand architecture in financial services JF Devlin, S McKechnie European Journal of Marketing 42 (5/6), 654-666, 2008 | 87 | 2008 |
| Adding value to retail financial services JF Devlin Journal of Marketing Practice: Applied Marketing Science 3 (4), 251-267, 1997 | 83 | 1997 |
| Is high recovery more effective than expected recovery in addressing service failure?—A moral judgment perspective T Chen, K Ma, X Bian, C Zheng, J Devlin Journal of Business Research 82, 1-9, 2018 | 80 | 2018 |
| Insights into customer motivations for switching to Internet banking JF Devlin, M Yeung The International Review of Retail, Distribution and Consumer Research 13 (4 …, 2003 | 76 | 2003 |
| A study of time limited price promotions J Devlin, C Ennew, S McKechnie, A Smith Journal of Product & Brand Management 16 (4), 280-285, 2007 | 70 | 2007 |
