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Claire Tsai
Claire Tsai
Professor of Marketing, University of Toronto
Verified email at rotman.utoronto.ca - Homepage
Title
Cited by
Cited by
Year
Effects of amount of information on judgment accuracy and confidence
CI Tsai, J Klayman, R Hastie
Organizational Behavior and Human Decision Processes 107 (2), 97-105, 2008
2212008
No pain, no gain? How fluency and construal level affect consumer confidence
CI Tsai, AL McGill
Journal of Consumer Research 37 (5), 807-821, 2011
2132011
No pain, no gain? How fluency and construal level affect consumer confidence
CI Tsai, AL McGill
Journal of Consumer Research 37 (5), 807-821, 2011
2132011
Psychological distance and subjective experience: How distancing reduces the feeling of difficulty
M Thomas, CI Tsai
Journal of Consumer Research 39 (2), 324-340, 2012
1252012
How price promotions influence postpurchase consumption experience over time
L Lee, CI Tsai
Journal of consumer research 40 (5), 943-959, 2014
1062014
When does feeling of fluency matter? How abstract and concrete thinking influence fluency effects
CI Tsai, M Thomas
Psychological Science 22 (3), 348-354, 2011
892011
From browsing to buying and beyond: The needs-adaptive shopper journey model
L Lee, JJ Inman, JJ Argo, T Böttger, U Dholakia, T Gilbride, K Van Ittersum, ...
Journal of the Association for Consumer Research 3 (3), 277-293, 2018
552018
Predicting consumption time: the role of event valence and unpacking
CI Tsai, M Zhao
Journal of Consumer Research 38 (3), 459-473, 2011
472011
Hedonomics in consumer behavior
CK Hsee, CI Tsai
Handbook of consumer psychology, 637-655, 2018
462018
Moving citizens online: Using salience & message framing to motivate behavior change
N Castelo, E Hardy, J House, N Mazar, C Tsai, M Zhao
Behavioral Science & Policy 1 (2), 57-68, 2015
232015
Television news translation in the era of market-driven journalism
C Tsai
Meta: Journal des traducteurs/Meta: Translators’ Journal 57 (4), 1060-1080, 2012
202012
Overpredicting and underprofiting in pricing decisions
L Shen, CK Hsee, Q Wu, CI Tsai
Journal of Behavioral Decision Making 25 (5), 512-521, 2012
192012
The effects of duration knowledge on forecasted versus actual affective experiences
M Zhao, CI Tsai
Journal of Consumer Research 38 (3), 525-534, 2011
162011
Increasing organ donor registrations with behavioral interventions: A field experiment
N Robitaille, N Mazar, CI Tsai, AM Haviv, E Hardy
Journal of Marketing 85 (3), 168-183, 2021
142021
A behavioral account of compensation awarding decisions
CI Tsai, CK Hsee
Journal of Behavioral Decision Making 22 (2), 138-152, 2009
142009
How incidental confidence influences self‐interested behaviors: A double‐edged sword
CI Tsai, JL Xie
Journal of Behavioral Decision Making 30 (5), 1168-1181, 2017
102017
The Intensification Effect of Quantity Specificity on Consumption Experience Over Time
C Tsai, M Zhao
ACR North American Advances, 2015
52015
The Two Faces of Innovation Adoption: How Envy Affects Consumers’ Evaluation of Innovative Products
J Chung, L Lee
ACR North American Advances, 2016
42016
Nudging to increase organ and tissue donor registrations
N Robitaille, N Mazar, CI Tsai
ACR North American Advances, 2015
42015
Risky but alluring: Severe COVID-19 pandemic influence increases risk taking.
CI Tsai, Y Zeng
Journal of Experimental Psychology: Applied 27 (4), 679, 2021
22021
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