ingrid moons
ingrid moons
Η διεύθυνση ηλεκτρονικού ταχυδρομείου έχει επαληθευτεί στον τομέα uantwerpen.be - Αρχική σελίδα
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Emotions as determinants of electric car usage intention
I Moons, P De Pelsmacker
Journal of Marketing Management 28 (3-4), 195-237, 2012
2552012
A self-identity based model of electric car adoption intention: a cross-cultural comparative study
C Barbarossa, SC Beckmann, P De Pelsmacker, I Moons, W Gwozdz
Journal of Environmental Psychology 42, 149-160, 2015
1122015
Personal values, green self-identity and electric car adoption
C Barbarossa, P De Pelsmacker, I Moons
Ecological Economics 140, 190-200, 2017
1072017
An extended decomposed theory of planned behaviour to predict the usage intention of the electric car: A multi-group comparison
I Moons, P De Pelsmacker
Sustainability 7 (5), 6212-6245, 2015
882015
The influence of country-of-origin stereotypes on consumer responses to food safety scandals: The case of the horsemeat adulteration
C Barbarossa, P De Pelsmacker, I Moons, A Marcati
Food Quality and Preference 53, 71-83, 2016
482016
Effects of country-of-origin stereotypes on consumer responses to product-harm crises
C Barbarossa, P De Pelsmacker, I Moons
International Marketing Review, 2018
252018
The determinants of the adoption intention of eco-friendly functional food in different market segments
I Moons, C Barbarossa, P De Pelsmacker
Ecological Economics 151, 151-161, 2018
172018
Advertisers’ perceptions regarding the ethical appropriateness of new advertising formats aimed at minors
K Daems, P De Pelsmacker, I Moons
Journal of Marketing Communications 25 (4), 438-456, 2019
152019
Self-brand personality differences and attitudes towards electric cars
I Moons, P De Pelsmacker
Sustainability 7 (9), 12322-12339, 2015
152015
The motivational determinants in adopting sustainable products
I Moons, C De Bont, P De Pelsmacker, A Standaert
Proceedings of the 2009 International Association of Societies of Design …, 2009
112009
Co-creating advertising literacy awareness campaigns for minors
K Daems, I Moons, P De Pelsmacker
Young Consumers, 2017
102017
Experiential characterization of materials in product design: A literature review
L Veelaert, E Du Bois, I Moons, E Karana
Materials & Design 190, 108543, 2020
92020
Minors’ advertising literacy in relation to new advertising formats: identification and assessment of the risks
I Vanwesenbeeck, D Wolf, I Lambrecht, L Hudders, V Cauberghe, ...
AdLit SBO: Lummen, Belgium, 2016
92016
The effect of ad integration and interactivity on young teenagers’ memory, brand attitude and personal data sharing
K Daems, P De Pelsmacker, I Moons
Computers in Human Behavior 99, 245-259, 2019
82019
Personalized and cued advertising aimed at children
K Daems, F De Keyzer, P De Pelsmacker, I Moons
Young Consumers, 2019
82019
A self-identity driven model of electric car adoption and the moderating role of personal values
P De Pelsmacker, I Moons, C Barvarossa
International Conference Marketing Trends, 2016
82016
Idea Market: Implementing an ideation guide for product design education and innovation
I Dewit, E Du Bois, I Moons, A Jacoby
DS 74: Proceedings of the 14th International Conference on Engineering …, 2012
82012
Developing different types of anticipated experience positioning for electric cars
I Moons, P De Pelsmacker
Journal of Brand Management 21 (3), 216-235, 2014
72014
The effect of evoked feelings and cognitions, parent brand fit, experiences and brand personality on the adoption intention of branded electric cars for early and late adopter …
I Moons, P De Pelsmacker
Advances in Advertising Research (Vol. VI), 395-406, 2016
62016
Educational Model for Improved Empathy (" The Pleasurable Mask Experience")
KRV Vaes, J Corremans, I Moons
DS 69: Proceedings of E&PDE 2011, the 13th International Conference on …, 2011
62011
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