Sriram Venkataraman
Sriram Venkataraman
Professor of Marketing, Edward M. O’Herron Scholar, Kenan-Flagler Business School, UNC Chapel Hill
Verified email at - Homepage
Cited by
Cited by
The effects of online user reviews on movie box office performance: Accounting for sequential rollout and aggregation across local markets
PK Chintagunta, S Gopinath, S Venkataraman
Marketing science 29 (5), 944-957, 2010
Method and apparatus for local advertising
A Gupta, S Venkataraman, G Baehr
US Patent 6,487,538, 2002
Method and apparatus for processing client information
A Gupta, S Venkatraman, G Baehr
US Patent App. 09/192,806, 2001
Informational challenges in omnichannel marketing: Remedies and future research
TH Cui, A Ghose, H Halaburda, R Iyengar, K Pauwels, S Sriram, C Tucker, ...
Journal of marketing 85 (1), 103-120, 2021
Blogs, Advertising and Local-Market Movie Box-Office Performance
S Gopinath, PK Chintagunta, S Venkataraman
Management Science, 2013
The debate on influencing doctors' decisions: are drug characteristics the missing link?
S Venkataraman, S Stremersch
Management Science 53 (11), 1688-1701, 2007
Indirect Costs of Financial Distress in Durable Goods Industries The Case of Auto Manufacturers
A Hortašsu, C Syverson, G Matvos
Review of Financial Studies, 0
Media multiplexing behavior: Implications for targeting and media planning
C Lin, S Venkataraman, SD Jap
Marketing Science 32 (2), 310-324, 2013
Impact of competition on product decisions: Movie choices of exhibitors
AY Orhun, S Venkataraman, PK Chintagunta
Marketing Science 35 (1), 73-92, 2016
The relationship between DTCA, drug requests, and prescriptions: Uncovering variation in specialty and space
S Stremersch, V Landsman, S Venkataraman
Marketing Science 32 (1), 89-110, 2013
An empirical model of drug detailing: Dynamic competition and policy implications
Q Liu, S Gupta, S Venkataraman, H Liu
Management Science 62 (8), 2321-2340, 2016
Price reactions to rivals’ local channel exits
OC Ozturk, S Venkataraman, PK Chintagunta
Marketing science 35 (4), 588-604, 2016
Is an automaker's road to bankruptcy paved with customers' beliefs?
A Hortašsu, G Matvos, C Shin, C Syverson, S Venkataraman
American Economic Review 101 (3), 93-97, 2011
Consumer response to Chapter 11 bankruptcy: Negative demand spillover to competitors
OC Ozturk, PK Chintagunta, S Venkataraman
Marketing Science 38 (2), 296-316, 2019
Are consumers affected by durable goods makers' financial distress? The case of auto manufacturers
A Hortašsu, G Matvos, C Syverson, S Venkataraman
National Bureau of Economic Research, 2010
Online word-of-mouth effects on the offline sales of sequentially released new products: An application to the movie market
PK Chintagunta, S Gopinath, S Venkataraman
Marketing Science 29 (5), 944-957, 2010
A reference-dependent-preferences-based model of extended warranty purchase decisions
HT Lee, S Venkataraman
Journal of Marketing Research 59 (3), 641-658, 2022
Synthesis, spectral and DNA/Protein binding evaluation of novel Cu (II) chelates of an NNO donor tridentate aroylhydrazone: Halogen bonding directed close packing
YS Nair, SK Venkataraman, F Joy, PM Krishna, AK Agarwal, TP Vinod, ...
Journal of Molecular Structure 1217, 128453, 2020
An aggregate generalized nested logit model of consumer choices: An application to the lodging industry
S Venkataraman, V Kadiyali
Johnson School Research Paper Series, 2005
Novel dioxidomolybdenum complexes containing ONO chelators: Synthesis, physicochemical properties, crystal structures, Hirshfeld surface analysis, DNA binding/cleavage studiesá…
V MC, F Joy, M Krishna P, V TP, SK Venkataraman, AK Agarwal, Y Nair, ...
Applied Organometallic Chemistry 35 (9), e6334, 2021
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